— The Logo Creative™ (@thelogocreative) November 17, 2018
New visual identity of Klara Energy, a specialist in the installation of photovoltaic plants and solutions for exploiting them
The aim of Klara Energy’s rebranding is to develop a brand territory that respects and values both the technical energy engineering know-how related to the installation of photovoltaic panels, as well as the agility and simplicity of use. digital solutions created to exploit them. The Graphéine agency advised Klara Energy in its strategic positioning, both editorial and graphic.
This reflection first led to the evolution of the brand name. The passage in English of the word “energy” begins the desire for a more ambitious brand image. The next step was the creation of the “Proud to be responsible” slogan, which now effectively communicates the company’s environmental commitment through the creation of clean energies.
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